ProspectHub · In use at Freestart
Know the company before you call.
Our own teams use it at work today.

Read the transcript
ProspectHub researches the businesses worth calling, before anyone picks up the phone.
It builds a sales list from a sector and an area, then uses AI to research each company.
What it does, who runs it, and what its customers say, with a link to each source.
Owners and directors are matched to Companies House.
Every new prospect is classified on import, and companies that don't fit the campaign are flagged for the team.
It writes a call script from the research, built on the team's own best scripts.
And a rep can ask about the company before they dial.
ProspectHub is the prospecting system behind our sales teams. It finds the businesses they call, researches them, and keeps the work organised by campaign.

Research gathered from the web, with a link to each source.
Each company classified, with a summary and the services found.
Owners and directors, matched to Companies House.
Business intelligence on every company you call.
ProspectHub builds a sales list from a sector and an area, then uses AI to research each company: what it does, who runs it, what its customers say, and whether it fits the campaign.
Company research
Services, size, target market, certifications and reviews, gathered from the web with a link to each source.
The people who decide
Owners and directors, matched to Companies House and checked against the trading address.
Fit, checked automatically
Every new prospect is classified on import. Companies that don’t fit the campaign are flagged for the team to reassign or exclude.
A pitch for this company
A call script written from the research, built on the team’s own best scripts.
Looks like our customers
Finds the existing customers each prospect most resembles.
Ask about the company
A built-in assistant that knows the prospect’s research and notes, so a rep can ask questions before they dial.
Every fact gathered from the web links to its source.
People decide what happens to a company that doesn’t fit.


Flagged companies are reassigned or excluded by the team.

A rep asks before they dial.
Answers drawn from the prospect’s research and notes.
The research the assistant works from.
How we use it
It’s the starting point for our sales teams. Staff still check and add to the research themselves.
ProspectHub is the starting point, not the last word.
- ProspectHubBuild the listFrom a sector and an area.
- ProspectHubResearch each companyWhat it does, who runs it, what its customers say.
- ProspectHubCheck the fitCompanies that don’t fit the campaign are flagged for the team.
- CallHubMake the callWith a pitch written from the research.
Feed the pipeline: stage one of the loop.
In development
Ask for a list in plain words — for example, builders in one town — and get researched prospects back.
In development means it isn’t finished.
Connects to
Where it sits
- 01ProspectHubFeed the pipeline.Researches and qualifies the next accounts, so every call starts with the research in hand.
- 02CallHubScore the calls.Transcribes calls and scores them against the playbook.
- 03TrainingHubTrain the gaps.Turns those scores into coaching for each rep.
Better-coached reps, better prospect notes.
What we learn on calls goes back into who we call.
Questions
Questions about ProspectHub
Email hello@freestart.ai, ring 0330 223 8390 or use the contact page.
What is ProspectHub?
ProspectHub is the prospecting system behind Freestart’s sales teams. It builds a sales list from a sector and an area, then uses AI to research each company: what it does, who runs it, what its customers say, and whether it fits the campaign. It is in use at Freestart.
Where does ProspectHub find companies?
ProspectHub builds its lists from online business listings, by sector, area and radius. Each list belongs to a campaign, and every new prospect is classified on import, so the team can see what each business does and whether it fits before anyone picks up the phone.
What does ProspectHub find out about a company?
It gathers a business profile from the web, covering services, size, target market, year established and certifications, with a link to each source. It adds reviews and reputation, matched social profiles and contact details. Owners and directors are matched to Companies House and checked against the trading address.
How does ProspectHub check whether a company fits a campaign?
Every new prospect is classified on import, with a category, a short summary and the services found. A quick check works from the company’s name and business type; a full check reads its website. Companies that don’t fit the campaign are flagged, and the team decides whether to reassign or exclude them.
Does ProspectHub write call scripts?
Yes. ProspectHub writes a call script for a company from its research, built on the closest match in the team’s own script library. A built-in assistant also knows the prospect’s research and notes, so a rep can ask questions before they dial. Reps still check and add to the research themselves.
Can ProspectHub find companies like our existing customers?
Yes. For any prospect, ProspectHub can find the existing customers it most resembles. It compares each prospect with existing customers to find the closest matches, so a rep can see which current customers look most like the business they are about to call.